WTM World Responsible Tourism Day

WTM World Responsible Tourism Day

WTM World Responsible Tourism Day

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Visit www.artviva.com to sign up for our Free Florence Walking Tour on November 7, 2012.

7th November, 2012 is WTM World Responsible Tourism Day, a global initiative being celebrated with special events, communications and consumer promotions, demonstrating the tourism industry’s determination to make a real difference.

Since its introduction five years ago, WTM World Responsible Tourism Day, in association with the United Nations World Tourism Organization (UNWTO), has captured the hearts and minds of industry professionals everywhere.

To celebrate WTM World Responsible Tourism Day 2012, Artviva is offering a free guided tour in Florence.

Enjoy a wonderful guided walking tour through Florence’s most charming quarter, hear fascinating stories and revel in Florence’s most infamous murder mystery!

This free 1-hour Florence tour visits the charming Oltrarno area, a fascinating and little-known quarter just a short distance from Florence’s historical city centre, where to this day many of the local artisans still ply their ancient trades.

Stroll along ancient cobblestoned streets. See famous Renaissance palaces bristling with scandalous tales and intrigues. Pass a medieval hospice holding the dark secrets of Michelangelo’s murky past, and learn the location of Florence’s favourite medieval flagellation spot.

The tour will take place from 6pm to 7pm, with the option to join us for a pre-dinner drink* and nibbles, known in Italian as ‘aperitivo’.

Artviva are proud not just to be involved in the WTM World Responsible Tourism Day, but to always adhere to responsible tourism ideals in respecting the local community and its culture. We work with small-scale suppliers in the local community, thereby supporting traditional, family-run business. Our Tuscany tours for example visit family owned and run estates with great historical value, who produce wines made in the traditional way. Our eco-friendly tours respect the environment, whilst our small group sizes do not impact on the traditions and values of the region. Our customer care includes provision of handicap-friendly tours and we are proud to be working with an international agency specialising in travel for disabled persons. We also offer a range of tours designed to introduce young children to the rich history and art of Florence in a unique, fun and interesting way.


Artviva Walking Tours, Italy: tours in Florence (and Tuscany), RomeVeniceCinque Terre, Umbria, Naples, Pompeii and more. Email us for more information.

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