How to Find the Next Record-Breaking Masterpiece with ArtViva

So you’ve been on one or two Florence tours. You love the paintings, the sculptures, the architecture and the ambiance. Have you ever considered learning how to make money from your passion? This November Leonardo da Vinci’s Salvator Mundi was sold at auction for a staggering $450.3 million. If you’ve ever wondered how one becomes […]

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A Vine with Your Name: Adopt a Vine with ArtViva

Some of the most popular tours that we run at ArtViva revolve around wine. The attraction of Italian wines draws visitors to the country from around the globe. Since we witness firsthand the immense pleasure that our guests experience when they taste the product on site after meeting the vintners and exploring the winemaking process, […]

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Our Wines of Nobility Tour: What to Expect

While many tours of Tuscany place a narrow focus on art and architecture, outings that cover more than one area of interest are perfect for making the most of your Italian getaway. If you’re looking to immerse yourself in nature and a good glass of wine, for instance, you can experience both at the same […]

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Calcio Storico – Florence’s ancient ball sport

Calcio Storico Fiorentino

It’s Calcio Storico time, the historic football tournament played each year in Florence‘s Piazza Santa Croce. Arising in Florence during the 1500s, Calcio Storico (a.k.a. Calcio Fiorentino) is believed to have taken inspiration from games played during Roman times. It was the game of choice for the Renaissance ruling classes. Even Popes (including the two Medici […]

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Florence’s 1st Cultural Kickstarter Campaign Kicks Off

Pazzi Chapel Loggia in Florence, Italy

A new international crowdfunding campaign is being launched to restore the historic loggia of the Pazzi Chapel in Florence, Italy. It is the first time such an endeavour has been undertaken for a restauration in Florence, being led by the Opera di Santa Croce. Located within the cloister of the Santa Croce Basilica in Piazza […]

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Slick Snack: Italian Garlic Bread Recipe

Garlic bread is a traditional side dish served in many Italian restaurants… just not those actually in Italy. In Italy, you may find instead it’s leaner and lighter cousin, Bruschetta. What is commonly – albeit erroneously – called Bruschetta abroad (i.e. toasted bread with tomatoes) in Italy is actually called Bruschetta al Pomodoro (a.k.a toasted […]

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Weddings in Italy: traditions and superstitions

proposal in florence italy

Getting married in Italy is enriched by great traditions (and some superstitions), many of which are still kept alive to this day. In the past, marriages would often be arranged by the families of the potential couple or even through the use of an official matchmaker, with engagements being based more on agreements than romance. Today […]

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New Year in Florence… in March?

A great travel tip for Italy is to check if any unique festivals and events are being held during the time of your visit. For example, March 25 is the day of the Annunciation. It is also the Florence New Year’s Day. Well, at least it was until 1750. But being that Florentines do love a […]

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Top Travel Tips for Italy Trips: Communication

Visiting Italy? We’ve created a series of fun videos that provide serious points of Italy travel advice and the first one is out now!         Be sure your immersion into the Italian culture doesn’t turn into a culture clash. There are many more do’s and don’ts, social norms, expectations and etiquettes and […]

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Dolce & Gabbana sentenced to prison time

Next year’s great fashion trend may well be prison chic! Top fashion designers Domenico Dolce and Stefano Gabbana have been sentenced to 20 months prison in Italy. They have been found guilty of tax evasion after Italian authorities claim the pair hid millions. Dolce and Gabbana have denied all charges. Italian authorities began investigating Dolce […]

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